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POSITION DESCRIPTION

Associate Director, Reunion and Class Campaigns
Division of Advancement, Department of Alumni & Alumnae Relations and Annual Giving

SUMMARY:

The Associate Director for Reunion and Class Campaigns manages a comprehensive program of Classes' Annual Fund campaigns, including those classes in milestone Reunion years. He or she will oversee the work of individual class managers in the Alumni and Alumnae Relations and Annual Giving office, while directly managing a set of his or her own class campaigns. Working closely with fellow advancement colleagues, as well as with class volunteers, the Associate Director is accountable for meeting dollar and participation goals while developing short-term and long-term strategies for boosting class and Reunion contributions and participation percentages.

RESPONSIBILITIES:

  • Oversee all class and Reunion campaigns managed by Alumni and Alumnae Relations and Annual Giving staff
  • Have direct management of classes 21 through 35 years out, including the 25th, 30th and 35th Reunions
  • Oversee the process to identify, enlist, and manage alumni and alumnae volunteer leadership for all classes, including those celebrating milestone Reunions
  • Manage, organize and execute schedule of class-based solicitations and classmate calling campaigns
  • Work with the Office of Donor Relations to ensure comprehensive class and donor recognition
  • Design, maintain and update appropriate reporting tools
  • Create and update volunteer support resources, including those online
  • Work with the Director of the Annual Fund to develop a comprehensive solicitation strategy for all alumni and alumnae
  • Be an active participant in planning and executing strategies to achieve overall Annual Fund goals
  • Work collaboratively with the Office of Communications and the Assistant Director for On-Campus Initiatives to execute a comprehensive reunion marketing plan, including all direct mail and e-marketing pieces, as well as social media.
  • Develop and maintain classes (including Reunion classes) solicitation schedules
  • Create Class Agent and Reunion Class Agent letter drafts
  • Maintain a leadership annual prospect portfolio with specific goals for visitation and outcomes
  • Assume other duties as directed

QUALIFICATIONS:

A Bachelor's degree and at least three years of fundraising and/or higher educational experience, with strong organizational skills and ability to work with and motivate volunteers for fundraising initiatives is desired. The successful candidate should possess excellent oral and listening communication skills, and have the capacity to communicate persuasively in writing.

OTHER INFORMATION:

This is a full-time, 12-month, benefits-eligible administrative position. Normal campus office hours of work are 8:30 a.m. to 5:00 p.m. during the academic year. Some evening and weekend work will be required. This position description is not all-inclusive, as other tasks or responsibilities may be assigned.

APPLICATION INSTRUCTIONS:

Review of applications will begin immediately and continue until the position is filled. Interested applicants should send a cover letter, resume and the names with contact information for three references to:

Office of Human Resources
Hobart and William Smith Colleges
337 Pulteney Street
Geneva, NY 14456

Or by email to: ferran@hws.edu

EOE

Hobart and William Smith Colleges are committed to attracting and supporting faculty and staff that fully represent the racial, ethnic, and cultural diversity of the nation and actively seek applications from under-represented groups. The Colleges do not discriminate on the basis of race, color, religion, sex, marital status, national origin, age, disability, veteran's status, sexual orientation, gender identity and expression or any other protected status.

Founded as Hobart College for men and William Smith College for women, Hobart and William Smith Colleges today are a highly selective residential liberal arts institution with a single administration, faculty and curriculum but separate dean’s offices, student governments, athletic programs and traditions.  The Colleges are located in a small diverse city in the Finger Lakes region of New York State.  With an enrollment of approximately 2,000, the Colleges offer 62 different majors and minors from which students choose two areas of concentration, one of which must be an interdisciplinary program.  Creative and extensive programs of international study and public service are also at the core of the Colleges’ mission.