Posted on Monday, August 01, 2011
Professor of Sociology Wesley Perkins was invited to co-lead the Midwest Social Norms Institute, a two-day training workshop held in Chicago that focused on the social norms approach to health promotion and risk prevention work.
The Institute, which took place on July 25 and 26, was sponsored by the Substance Abuse and Mental Health Service Administration of the U.S. Department of Health and Human Services, the Center for the Application of Prevention Technologies, and the Maine Community Youth Assistance Foundation. It was attended by community health educators, counselors, social workers, and public health advocates working in secondary schools, higher education and community agencies.
During the workshop, Perkins offered four presentations during the event including an "Introduction to the Social Norms Approach to Promoting Health and Safety," a session on "Evaluation of Social Norms Interventions," a session on "Successful Middle School Projects Reducing Bullying" and a final presentation on "Applying the Social Norm Model to Obesity, Underweight, and Eating-Related Concerns."
Perkins is a graduate of Purdue University, and he received his M.A., M. Div., M. Phil. and Ph.D. from Yale University. He is the author of dozens of journal articles about substance abuse prevention and has been honored with national awards for his work in preventing alcohol and drug abuse in colleges and universities. His work with Professor David Craig is recognized by the U.S. Department of Education as a premiere model for substance abuse prevention.